Preferred Hotels & Resorts Platinum
The world’s largest independent hotel brand
About the program
Preferred Hotels & Resorts represents over 650 independent properties across five collections — Legend, LVX, Lifestyle, Connect, and Preferred Residences. The Platinum program offers our clients elevated recognition and benefits at properties that pride themselves on individuality.
From historic grand hotels to contemporary boutique gems, Preferred’s breadth is unmatched in the independent luxury space. The I Prefer loyalty programme adds further value, with points earning and elite tier benefits that complement our preferred partner amenities.
Your benefits
What you receive — complimentary — with every booking
Room upgrade
Complimentary upgrade at check-in based on availability
Daily breakfast
Full breakfast for two each morning
Hotel credit
Credit toward dining, spa, or experiences
Early check-in
Priority early check-in based on availability
Late checkout
Priority late checkout based on availability
Welcome amenity
Personalised welcome from the property
Iconic properties
Where to experience Preferred Hotels & Resorts Platinum
The Langham London
London, UK
Europe’s first grand hotel, opened 1865.
Conservatorium Hotel
Amsterdam, Netherlands
Contemporary luxury in a landmark building.
Il Salviatino
Florence, Italy
Renaissance villa overlooking the Tuscan hills.
The Sukhothai Bangkok
Bangkok, Thailand
Serene urban sanctuary inspired by ancient Siam.
Montage Deer Valley
Utah, USA
Year-round mountain luxury in Park City.
Brenners Park-Hotel & Spa
Baden-Baden, Germany
A grand spa hotel in Baden-Baden’s Lichtentaler Allee, offering timeless European elegance since 1872.
Experience Preferred Hotels & Resorts Platinum with Riviario
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